DOMESTIC DAIRY PRODUCTS: DETERMINATION OF MARKET SHARE ON THE INTERNAL MARKET OF LITHUANIA

Published in Scientific Papers. Series "Management, Economic Engineering in Agriculture and rural development", Vol. 17 ISSUE 3
Written by Ovidija EIČAITĖ, Deiva MIKELIONYTĖ

As alternative approach to the globalized and complex food system, the local or national food systems, which are expected to bring environmental, economic and social benefits, are often presented. This study aimed to present the methodology for the precise calculation of market shares of all and individual domestic dairy products on the internal market, to calculate the market shares of all domestic dairy products, drinking milk, butter and cheeses in Lithuania over the last years (from 2012 to 2016) and to analyse the underlying causes of market share changes. Between 2012 and 2016, the market share of all domestic dairy products in Lithuania decreased from 85% to 82%. The underlying cause of market share changes was linked to the differences in prices between domestic and imported dairy products.

[Read full article] [Citation]

EIČAITĖ O, MIKELIONYTĖ D. 2017, DOMESTIC DAIRY PRODUCTS: DETERMINATION OF MARKET SHARE ON THE INTERNAL MARKET OF LITHUANIA. Scientific Papers. Series "Management, Economic Engineering in Agriculture and rural development", Vol. 17 ISSUE 3, PRINT ISSN 2284-7995, 127-134.


The publisher is not responsible for the opinions published in the Volume. They represent the authors’ point of view.
Copyright 2012. To be cited: Scientific Papers. Series “Management, Economic Engineering in Agriculture and Rural Development“
Powered by INTEL TECH DEVELOPMENT.