ISSN 2284-7995, ISSN Online 2285-3952
 

RESEARCH REGARDING CONSUMERS ATTITUDE, IN RELATION WITH POULTRY MEAT PURCHASE AND CONSUMPTION. CASE STUDY SIBIU, ROMANIA

Published in Scientific Papers. Series "Management, Economic Engineering in Agriculture and rural development", Vol. 20 ISSUE 1
Written by Mirela CĂRĂTUȘ STANCIU

The paper is based on the study of various reports and different type of articles regarding the EU poultry meat production and poultry meat’s quality. In order to determine the Romanian consumers' perception regarding the quality of poultry meat, a questionnaire was prepared which was completed during February-April 2019 by 240 people from Sibiu County. Chicken meat is in the top of the preferences of Sibiu consumers. Consumers associate chicken meat with healthy meat from poultry fed with cereals, with a low-fat content. The respondents consider that the chicken meat contributes to maintaining the health status.

[Read full article] [Citation]

The publisher is not responsible for the opinions published in the Volume. They represent the authors’ point of view.

© 2019 To be cited: Scientific Papers. Series “Management, Economic Engineering in Agriculture and Rural Development“.

Powered by INTELIDEV