Published in Scientific Papers. Series "Management, Economic Engineering in Agriculture and rural development", Vol. 25 ISSUE 2
Written by Ionuț Cosmin PÂRVAN, Raluca - Alexandra RĂDOI, Gina FÎNTÎNERU

Beekeeping plays an important role in the economies of European Union countries, with specific programs to support the beekeeping sector implemented in all member states. However, the sector faces challenges such as the lack of predictive market information, competition in the global market, changing consumer preferences, the introduction of modern technologies, and more. This article explores the basic economic parameters of honey production, consumption, export and import at national, European, and global levels. It forecasts trends in the growth of bee populations, honey production, and consumption using data from relevant sources (FAO, Eurostat, National Institute of Statistics-NIS) through a forecasting model. Furthermore, it discusses strategic development directions in Europe and Romania. The research highlights the sector's potential and the need for integrated policies that support both bee health and beekeepers' incomes.

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