Published in Scientific Papers. Series "Management, Economic Engineering in Agriculture and rural development", Vol. 25 ISSUE 3
Written by Mykola DZIAMULYCH, Olha SHULHA, Olesya BINERT, Viacheslav OSADCHYI, Oleksii SYSOIEV, Volodymyr KOVALIV, Oksana KOSHCHII, Iryna SHUBALA, Tetiana SHMATKOVSKA

The article explores the peculiarities of digitalization in the management of agribusiness enterprises as a key factor in enhancing their efficiency under modern economic conditions. Data from the Statistical Institute and other sources have been processed using abstract-logical method, analysis and synthesis, induction, systematization and generalization, monographic and grouping methods. The distribution of countries around the world by the level of digitalization of the economy was studied. The evolution of business models in the agricultural sector amid economic digitalization is examined. The study analyzes contemporary information technologies widely used in the Ukrainian agrarian business. The dynamics of enterprises engaged in e-commerce operations in Ukraine are assessed. A regional classification of Ukraine is conducted based on the share of agribusiness processing enterprises involved in e-commerce. The research also investigates the dynamics of agricultural product volumes sold through electronic commerce in Ukraine. Conceptual foundations for the implementation of strategic directions for digital transformation in the agribusiness sector of Ukraine are proposed.

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