ANALYSIS OF TOURISM OFFER AND DEMAND SYNERGY IN BUCHAREST-ILFOV, ROMANIA, IN THE PERIOD 2008-2015

Published in Scientific Papers. Series "Management, Economic Engineering in Agriculture and rural development", Vol. 17 ISSUE 4
Written by Agatha POPESCU

The paper aimed to analyze the synergy between the development of tourism offer and demand in the Bucharest-Ilfov area, Romania, based on the empirical data provided by the National Institute of Statistics for the period 2008-2015 and using modern methods such as: fixed index, correlation coefficient, regression function. The results emphasized a growth in the number of accommodation units for tourists, in close relationship with the development of inbound and domestic tourism. In 2015, the Bucharest-Ilfov area had 182 establishments for tourists' accommodation, and 21,600 places and recorded 1.85 million tourist arrivals of which 56.7 % foreigners, and 3 million overnight stays, of which 58 % belonging to the international tourists. While the Romanian tourists' overnight stays in tourist accommodation units increased by 24.75 %, the overnight stays belonging to the foreign tourist increased by 58 %. Hotels are the most preferred type of accommodation units both by foreigners and Romanians in this area. The number of accommodation units is strongly and positively influenced by tourists arrivals and overnight stays as proved by the correlation coefficients (rxy = 0.859 and, respectively, rxy = 0.930). This was also proved by the regression models between the number of accommodation units and tourist arrivals, Y = 27.42325X + 129.6964, and the number of accommodation units and overnight stays Y = 22.8486X + 113.537. The variation of the number of accommodation units is determined 93.08 % by the variation of overnight stays and 73.85 % by the variation in tourist arrivals. As a final conclusion, it was proved the synergy between the tourism offer and demand in the Bucharest-Ilfov area, an aspect which has to represent the fundamental of the development strategy of accommodation capacity in terms of establishments

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POPESCU A. 2017, ANALYSIS OF TOURISM OFFER AND DEMAND SYNERGY IN BUCHAREST-ILFOV, ROMANIA, IN THE PERIOD 2008-2015. Scientific Papers. Series "Management, Economic Engineering in Agriculture and rural development", Vol. 17 ISSUE 4, PRINT ISSN 2284-7995, 255-266.


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Copyright 2012. To be cited: Scientific Papers. Series “Management, Economic Engineering in Agriculture and Rural Development“
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