Published in Scientific Papers. Series "Management, Economic Engineering in Agriculture and rural development", Vol. 12 ISSUE 4
Written by Agatha POPESCU

The paper aimed to analyze the evolution of watermelon market and melon market in Romania in order to identify the main trends in the period 1990-2009 based on statistical data and using the specific indicators such as: cultivated area, yield and production, consumption, trade and price. Despite that the cultivated area remained relatively constant at about 33.5 thou ha, watermelon and melon yield increased by 73.36 % from 11.2 tons/ha in 1990 to 19.5 tones /ha in 2009. As a result, total production reached 652.8 thou tons in 2009, being by 71.06 % higher than in 1990. The main trends identified in watermelon and melon production and market in Romania are the following ones: a constant cultivated and producing area, mainly in the East, West and South parts Romania, a continuous increase of yield and production, a diversified offer consisting both of local and imported watermelons and melons, appearance of extra and early fruit of Romanian origin even from June contributing to a better cover of consumer demand along the summer season, an increased competition among suppliers and also a higher income and profit for Romanian producers. Romania’s watermelon and melon market is continuously developing grace to an increased demand for a healthy diet including more vegetables and fruit.

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market

melon

production

Romania

trade

trends

watermelon