Published in Scientific Papers. Series "Management, Economic Engineering in Agriculture and rural development", Vol. 24 ISSUE 3
Written by Elena COFAS, Florin Cristian CIOBĂNICĂ

Located in the northern part of the Muntenia region, Argeș County benefits from the beauties that nature has generously provided. The Romanian relief is varied and spectacular, but in few regions can the grandeur of a sunset or the flavor of leaves moistened by mountain dew be fully captured. In a single place, the traveller can perceive the historically rich aroma of the streets of Golești and refresh themselves in the frozen breeze of the Transfăgărășan. This place, this natural amphitheater, is "Little Romania" or, according to the administrative map, Argeș County. Therefore, the concept of tourism seems at home when we talk about the mountain areas of the Făgăraș Mountains that belong to the Argeș territory. This work aims to exemplify modern techniques for promoting tourism. Promotion refers to the set of informational means, activities, and methods used to capture the attention of potential tourists to meet their needs and desires. In this work, we focused on the online promotion of tourist destinations. To this end, we went through the stages of creating a presentation website for the locality of Nucșoara. Currently, many people opt to search for certain information via the Internet, thus there are numerous advantages to this promotional method, which we have also mentioned in this work.

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